r Personal Privacy
loveluxe.shop takes your personal privacy very seriously. Our company was founded with the purpose of safeguarding your privacy, and we have repeatedly taken legal action to defend your privacy rights.
From the moment you visit our homepage until your order is delivered to your doorstep, we take special care to protect your privacy. Here are some of the measures we implement:
Strong Computer Defenses
loveluxe.shop maintains comprehensive company-wide standards to ensure the privacy and security of your personal and billing information. While we cannot disclose specific details, our security measures include multi-layer firewalls and virus scanning, secure servers, mandatory password changes, and the latest computer encryption technologies.Anonymous Shipping
All of our products are shipped as discreetly as possible. Depending on your order, you may receive a plain box or a padded business envelope. Because Adam & Eve is a well-known brand, we use an alias on the return address label to protect your privacy.
Privacy Policy
Effective Date: May 15, 2025
loveluxe.shop is owned by loveluxe. loveluxe.shop (hereinafter “loveluxe,” “loveluxe.shop,” “we,” “us,” or “our”) fully understands the necessity of protecting your personal information online and has established this policy to safeguard your data in accordance with applicable laws and regulations.
This Privacy Policy (the “Policy”) describes how we collect and process your personal information through our website (www.loveluxe.shop, the “Website”). This Policy provides you with essential information about your rights and our obligations. It also explains how, why, and when we process your personal data.
By using this Website or obtaining any products or services through it, you consent to the limited collection and use of your information as described in this Policy. If you do not agree with this Policy, please do not use the Website.
Emails from loveluxe.shop or its business partners, as well as the Website itself, may contain links to other Internet websites, including sites that may be owned or operated by loveluxe.shop. Unless explicitly stated otherwise, we are not responsible for the privacy practices or content of such websites, including their use of information collected when email recipients or site visitors click on links (e.g., IP address, browser type, operating system). If you visit such websites, we encourage you to review their privacy practices to ensure a safe browsing experience.
We may update this Policy from time to time to reflect changes in technology or other factors. Updates will be posted on this page. Please bookmark this page and review it periodically to ensure you are aware of the latest version.
Website Analytics
loveluxe.shop collects the following information during your visits to help us understand how our Website is used, how we can market our products effectively, and how we can improve the Website for our visitors.
In some jurisdictions, the data we collect may be considered personally identifiable information, while in others it is treated as anonymous, non-personal data. We collect and aggregate details such as which pages were visited, the order in which they were visited, and which links were clicked. This includes product descriptions and names that you view, click, or add to your shopping cart.
Depending on your browser’s privacy settings, cookies may transmit personally identifiable information to our third-party aggregators, advertisers, and analytics providers. We also log IP addresses, operating systems, and browser software. While such data does not directly identify individuals, it may reveal an Internet Service Provider and the approximate geographic location of the visitor’s connection point.
All such data is collected in real time as visitors browse any part of our Website and is transmitted to third-party aggregators, advertisers, and analytics providers. We use this information to improve and modify our Website, aiming to provide a smoother, more efficient shopping experience.
Transaction Information
In addition, loveluxe.shop collects personally identifiable information when necessary to provide services, process your orders, prevent fraud, and ship products to you. This information is provided directly by you when you complete account registration forms, place orders, subscribe to email marketing, or provide details by phone.
Such information is not part of Website analytics and is not shared with third-party analytics providers. Information you provide may include:
- Name – for order fulfillment and marketing
- Date of Birth – to confirm legal age of majority
- Mailing, Shipping, and Billing Addresses – for order fulfillment and marketing
- Email Address – for order updates and marketing
- Phone Number – for order updates and marketing
- Credit/Debit Card Number – for payment processing
If you purchase products as gifts, we also collect the recipient’s personal information, such as name and mailing address.
Cookies
Like many online services, we use non-intrusive cookies and other tracking technologies. Cookies are alphanumeric identifiers transferred to your computer’s hard drive via your browser. These cookies do not track visits to other sites or install malware.
They allow us to recognize your browser, personalize your Website experience, and save time at checkout.
If you wish to remove cookies, you can do so at any time through your browser settings. Please refer to your browser’s help menu for instructions.
How We Use Your Data (Legal Basis for Processing)
loveluxe.shop values your privacy and will never sell your personal data. We use your information solely for the purposes set out in this Policy.
- Non-personal data (e.g., IP address, visited pages) is used for troubleshooting, Website administration, service improvements, demographic insights, and trend analysis.
- We may share aggregated statistical data and non-personal information with business partners and service providers.
- Occasionally, we conduct online surveys for demographic and opinion research; these do not require personally identifiable information.
- Personally identifiable data is used for completing transactions, delivering products/services, providing updates, customer satisfaction checks, and market research.
- Financial information is used strictly for billing and is safeguarded against theft or fraud.
- We may pre-fill certain Website forms with your information for convenience.
- Periodic announcements may be sent regarding orders, Website updates, or administrative notices.
Sharing & Disclosure of Personal Information
We do not share or disclose your personal data except as described in this Policy.
- Gift Recipients – We collect recipient data for gift delivery and may send them special offers by mail (with opt-out options).
- Service Providers – Third parties may assist with hosting, order fulfillment, payment processing, email delivery, marketing, and other functions. While we restrict their use of your information, we are not responsible for their policies or practices.
- Affiliated Companies – We may share data with related companies consistent with this Policy.
- Legal Requirements – We may disclose information if required by law, court order, or to protect loveluxe.shop, our customers, or others.
Opt-Out Options
You may adjust your email preferences or completely opt out of marketing communications at any time by logging into your account and updating your settings. You will still receive transactional emails related to your purchases.
Security Measures
We follow industry-leading security standards, including PCI-DSS compliance, to protect your credit card data and personal information against unauthorized access, alteration, disclosure, or destruction.
Measures include:
- Encryption of data at rest and in transit
- Strong access controls
- Multi-layer defense systems
- Vulnerability management, intrusion detection, monitoring, and continuous testing
- Established information security policies
We also engage third-party auditors to test our Website and review our policies. While no system can guarantee 100% security, we encourage safe browsing practices (e.g., using antivirus software).
CCPA (California Consumer Privacy Act) Notice
California residents have specific rights under the CCPA, including the right to:
- Request deletion of personal data
- Request disclosure of:
- Categories and specific pieces of personal data collected
- Sources of personal data
- Business/commercial purposes for collecting personal data
- Categories of third parties with whom personal data is shared
- Opt-out of the sale of personal information (note: we do not sell personal data)
We will not discriminate against you for exercising your CCPA rights.
Data Retention
We retain personal data only as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce agreements.
If you consent to direct marketing, we will retain your data until you withdraw consent.
Special Category Data
Due to the nature of products we sell, loveluxe.shop may process sensitive personal data (“special category data”). Such data is collected only where strictly necessary and processed lawfully, often requiring your explicit consent via checkboxes.
You may withdraw consent at any time unless legal obligations prevent immediate deletion.
Minors
We do not knowingly collect or sell personal information from individuals under the age of 18.
Questions or Complaints
loveluxe.shop processes your personal information in accordance with this Policy and applicable data protection laws.
If you have questions about this Policy or our practices, please contact us at:
�� customer@loveluxe.shop
Safe Shopping Guarantee
If your credit card is misused through no fault of your own during a transaction on loveluxe.shop, we will cover up to $50 in unauthorized charges, consistent with the Fair Credit Billing Act.